The rise of the regional entrepreneur: CeBIT Australia

When we think about technology entrepreneurs we’re often thinking of the Silicon Valley staples in turtlenecks and sweatpants,sitting in ergonomic chairs, riding around on company branded bicycles and eating a free, healthy lunch.

But while it might be the norm in the USA, back here in Australia we’re fine with getting our work done without the bells and whistles. Today, there are a number entrepreneur centres emerging across regional areas. And passionate people in those communities are dedicated to working towards creating an innovative start-up culture far away from the big city lights and turtlenecks, and prefer to do it all from the comforts of their regional areas. 

We spoke with entrepreneur Dianna Somerville who is an integral part of the Wagga Wagga start-up scene. Dianna, as she describes herself, is a lady who left her country town home and went away to join the Australian Navy. For a number of years she worked on warships but eventually moved back home and “became a farmer’s wife”. 

Cristy Houghton